Media Strategy
work with
Big housing impact
Homes Victoria’s Big Housing Build is creating lasting change across the state — delivering more social and affordable homes, driving job creation, and strengthening communities.
Since the inception of Homes Victoria, Media Strategy has played a major role in bringing these stories to life — producing the video and photographic content that helps share the vision, progress, and impact of this landmark program with Victorians.
GLM 1 and 2
From the initial signing of the Ground Lease Model contract, Media Strategy has been there capturing every stage of the story.
We filmed and photographed all locations — from South Yarra to Port Melbourne — using drones, motion graphics, and on-the-ground coverage to showcase each site’s transformation and its connection to the city.
Our work played a key role in visually communicating the scale, intent, and progress of this major Homes Victoria initiative.
Victoria in Bloom
Homes Victoria engaged Media Strategy to document the inspiring stories of finalists in the annual Victoria in Bloom gardening awards. The awards celebrate public and community housing residents who create and maintain vibrant gardens that enrich their homes and neighbourhoods. We produced video profiles capturing both the beauty of the gardens and the personal journeys behind them, providing Homes Victoria with authentic, engaging content that recognised residents’ contributions and strengthened community pride.
Victoria in Bloom recognises and rewards the great work of gardening enthusiasts living in public or community housing.
It’s a way of saying thanks to renters for their hard work to create and maintain amazing gardens that contribute to the communities they live in.
Paving the Way Forward Initiative
From the start of the Paving the Way Forward initiative at Flemington and North Melbourne, Media Strategy has been supporting its events and engagement activities with visual communications.
We created imagery and video content to document community workshops, actions in the Local Action Plans, and resident consultations, helping bring transparency to what people said and what’s planned.
Our work has helped ensure the voices of residents are seen and heard, capturing local strengths and relationships, and supporting Homes Victoria (and DFFH) to show how collaboration is shaping meaningful change.
Drone photography
Media Strategy Australia
Over the years, Media Strategy has been there from the very beginning — capturing the stories, the milestones, and the impact of Homes Victoria’s programs. We’ve been proud to turn the vision into engaging visual stories that communicate progress, connection, and change.
We are excited to continue this collaboration — bringing fresh ideas, creative storytelling, and high-quality production to help Homes Victoria showcase its work, celebrate its achievements, and reach even greater impact across Victoria.